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Tag: Douyin

Which digital marketing platforms to choose for advertising in China ?
Digital Campaigns, Media Buying & Influence, SEO - SEA, Social Media

Which digital marketing platforms to choose for advertising in China ?

by Next 人 Apr 9, 2020

When you consider investing money in advertising in China, it is important to know where brands and digital marketing agencies are spending money. It will give you information on what the digital marketing industry is considering to be the “hot” platforms that deserve the most spending. So, in this article we will review which Chinese…

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Video Marketing | How Douyin (TikTok) is changing the game
Digital Campaigns, Media Buying & Influence, Social Media, Story Telling

Video Marketing | How Douyin (TikTok) is changing the game

by Next 人 Jan 9, 2020

In Janury 2020, Douyin (Chinese version of TikTok) reached 400 millions daily users. This is a significant milestone for this short video APP owned by ByteDance. Of course, the popularity of the APP catched the attention of brands for video marketing opportunities.  So, how to do marketing on Douyin (Tiktok) ? First, we will explore…

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